comScore: 66% of US consumers still download zero apps per month and 57% of consumers' time spent using digital media is now taking place in mobile apps (Sarah Perez/TechCrunch)

comScore: 66% of US consumers still download zero apps per month and 57% of consumers' time spent using digital media is now taking place in mobile apps (Sarah Perez/TechCrunch)

Sarah Perez / TechCrunch:
comScore: 66% of US consumers still download zero apps per month and 57% of consumers' time spent using digital media is now taking place in mobile apps  —  Apps are dominating consumers' digital media habits, but getting people to try new ones is still a tough sell.

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